From legal search ads to follow-up automation—we build what actually gets your calendar filled
Full-Funnel Law Firm Marketing That Brings Qualified Cases
PROVEN LEGAL GROWTH
We don’t just run ads—we build case-generating systems. From call tracking and high-converting landing pages to local SEO and retargeting, our strategies bring in qualified leads and trackable ROI for your firm.
FULL-FUNNEL APPROACH
We cover every stage of the client journey—from high-intent Google searches and legal service ads to click-to-call landing pages and automated follow-ups. That means no gaps, better-qualified leads, and more booked consultations for your firm.
INDUSTRY-EXPERT EXECUTION
You’re not getting interns—you’re getting a team that’s scaled law firms across practice areas and regions. We optimize your campaigns daily, report clearly, and treat your consults like they’re our own cases to win.
LAW FIRM MARKETING THAT BRINGS REAL CASES
We help law firms grow with high-converting campaigns that attract serious clients—not just traffic. From targeted Google Ads for personal injury, family, or criminal law to local SEO that gets you into the map pack, our strategies are built to generate qualified leads. Whether you're promoting high-value legal services or looking to dominate local search, we create marketing systems that turn clicks into booked consultations
Unlock Your Law Firm’s Full Growth Potential
What We Do for Legal Practices
From high-converting Google Ads for personal injury and family law to SEO strategies that rank you across your service area, Kennedy Marketing builds campaigns that bring in real case leads. We handle the targeting, persuasive copy, landing pages, and automated follow-ups—so you can focus on serving your clients while we drive the leads.
From Clicks to Cases — We Handle It All
Smart Legal Ads That Turn Searches Into Signed Clients
Whether it’s a last-minute custody case or someone searching for a local injury attorney, our ads reach prospects at the exact moment they need legal help. We target high-intent keywords, write persuasive ad copy, and send them to conversion-optimized landing pages — fast.
Grow in Every City You Represent
Local SEO That Ranks You Where It Matters Most
We make sure your law firm shows up in the top Google results and map pack across all the areas you serve. From location-specific landing pages to fully optimized Google Business Profiles, we help you rank higher, attract better leads, and dominate your local legal market.
No Guesswork — Just Real Results
Transparent Reporting + Call Tracking on Every Case Lead
We don’t leave you guessing which campaigns are working. Every call, form, and booked consult is tracked in detail. You’ll receive clear weekly reports showing which keywords drive real case leads, what’s converting—and where to scale. No fluff. Just data-backed growth you can trust.
Book More High-Value Legal Cases
Campaigns Built for Injury, Family Law & High-Intent Leads
We don’t just chase low-quality inquiries—we target the cases that grow your firm. Our campaigns are tailored to attract high-value services like personal injury, divorce, estate planning, and more—bringing in serious clients with better ROI and less wasted time.
let’s make your law firm perform like it should
full-funnel legal marketing that delivers
Whether you're signing high-value cases, running local campaigns, or expanding into new practice areas—Kennedy Marketing builds the strategy, ads, and automation to bring you more qualified leads and booked consultations. Faster.
“We’ve never had this many inquiries from people who are actually ready to hire.”
— Lauren Mitchell, Founder, Mitchell Injury Law
“She got us in the top three map pack and top of the page for family law keywords.”
— David Reyes, Managing Attorney, Reyes Legal Group
3.5X Avg ROAS
4x increase Call Volume
Google & Klaviyo Certified
Shopping feed issues fixed in 24 hrs
2X Lead Quality Improvement
Proof that smart strategy drives real growth.
Success Stories
Rebuilt their Google Ads campaigns to target high-intent search terms for divorce and custody. Dropped CPL by 35% and tripled qualified consult requests in 6 weeks
Optimized their site and GBP, built a powerful PPC campaign focused on “injury lawyer near me,” and helped them reach the top 3 ad placements consistently—with $20K in case value leads generated monthly.
READY TO GROW YOUR Law firm ? LET’S MAKE IT HAPPEN.
Send us a message and we’ll get back to you within 1 business day. Whether you’re trying to boost bookings, launch a new treatment, or improve your ads—we’re here to help.
Certified Across the Platforms That Matter
Need help?
Frequently Asked Questions
Yes. We’ve worked with personal injury, family, immigration, criminal defense, probate, estate, and more.
Yes. We follow state-specific advertising guidelines and ensure no content or claims cross the line.
We’ll audit them, optimize what’s working, and rebuild what’s not—while tracking real ROI.
Absolutely. GBP is a critical part of local search dominance—we optimize it and help generate reviews.
Case Study
Cutting Edge Firewood
The Challenge:
Cutting Edge Firewood needed to grow online sales of premium kiln-dried firewood while reducing reliance on seasonal demand and improving return on ad spend.
The Solution:
We launched high-converting Google and Meta ad campaigns focused on gifting, luxury cooking, and outdoor living. We also optimized their Shopify product feed, improved on-site conversion paths, and introduced urgency-based promotions.
The Results:
182% increase in total sales
Cost per purchase decreased by 34%
Record-breaking revenue weeks outside of peak season
Case Study
Mckibben powersports
The Challenge:
McKibben Powersports, a multi-location dealership, wanted to increase calls and leads while reducing their cost per acquisition.
The Solution:
We implemented a high-ROI Google Ads strategy, restructured their campaigns, and optimized landing pages for conversions.
The Results:
40% increase in phone calls
20%+ decrease in cost per call
More qualified leads and higher in-store traffic
Case Study
Summit Roofing Solutions
The Challenge:
Summit Roofing Solutions needed more consistent residential leads but was buried under bigger competitors in search results and wasting ad spend on broad, low-intent keywords.
The Solution:
We launched hyper-local Google Ads targeting storm damage, roof replacement, and insurance-based searches. We combined it with a fast-loading landing page and built a local review strategy tied to follow-up texts.
The Results:
71% increase in inbound calls
Cost per lead dropped from $82 to $29
Secured 9 new roofing contracts in the first 45 days
Case Study
Coastal Smile Studio
The Challenge:
Coastal Smile Studio, a cosmetic dental practice, wanted to attract more high-paying implant and veneer patients but wasn’t showing up in local searches and had poor ad conversion rates.
The Solution:
We restructured their Google Ads campaigns to focus on high-intent searches like “dental implants near me” and “cosmetic dentist [city],” created dedicated landing pages, and optimized their Google Business Profile for local visibility.
The Results:
3x increase in implant consultations
Cost per lead reduced by 56%
Booked out veneer appointments for 6+ weeks
case study
Trenchless Plumbing
The Challenge:
Trenchless Sewers needed consistent lead flow for their no-dig plumbing services but struggled with low visibility, generic ads, and high cost per lead in a competitive local market.
The Solution:
We built a targeted Google Ads campaign focused on high-intent search terms like “sewer line repair near me” and “trenchless pipe replacement.” We paired it with optimized landing pages and a revamped Google Business Profile.
The Results:
62% increase in qualified leads
Cost per lead dropped from $92 to $37
First page rankings for key local service terms
Case study
Radiant Rides
The Challenge:
Radiant Rides needed more high-ticket detailing and ceramic coating bookings but had low visibility online and no consistent lead flow.
The Solution:
We launched a conversion-focused Google Ads campaign, optimized their local SEO and Google Business Profile, and created branded social content to drive leads.
The Results:
3.6x return on ad spend
45% increase in detailing and coating bookings
Cost per lead dropped from $18 to $6.77